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Mix it Forward
KitchenAid's gesture of gifting a Holiday 2022 Stand Mixer to Jennifer Garner ignited a creative endeavor. Jennifer, on a quest for like-minded souls, personally delivered KitchenAid's presents to four individuals making a positive impact. The spontaneous meet-and-greet moments were captured in videos shared on both Jennifer and KitchenAid's social channels, garnering millions of views. These heartwarming encounters struck a chord with fans, expressing love for KitchenAid, Jennifer Garner, and the festive collaboration.
152.5 million impressions | 3 earned media placements | Surpassed KPI benchmarks
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